dmzine : the business of design website is authored by Carol Mackay and Greg Branson. We are principals of Mackay Branson design and the Design Business Council, an independent design studio based in Melbourne, Australia.
In the past 30 years we have gained a great deal of knowledge about running a design practice. Through our work with design clients and Greg's work with design businesses we have developed a deep understanding of our industry.
Design is our community and dmzine is how we share these experiences. We welcome your feedback.
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I recently spent some time with graduates and while the conversation was wide-ranging, most of the questions were about survival. How to build a sustainable business in a crowded marketplace of designers. Especially when jobs are thin on the ground. Read more...